I was given the opportunity to create a flyer promoting online degree programs for Texas Southmost College! Before designing in Adobe InDesign I determined the purpose of the flyer and the audience who would be viewing it. I used appropriate brand color hex codes carefully determined what copy to use to attract the audience "100% Online" and made sure that stood out in the design hierarchy.
I used a clean layout in order to emphasize the online programs offered and carefully crafted the icons in Adobe Illustrator.
I was given the opportunity to create a job aid for learners struggling to complete their online college applications, for Texas Southmost College! I first determined the purpose of the job aid and the learners. I used the appropriate brand color hex codes and brand logos. I carefully determined what copy to use to attract the right audience, and made sure it stood out in the design hierarchy.
I started with some background layers, I used a variety of opaque and transparent layers for the background shapes to not distract the learner from the information and chunked out the most important information for the learner to absorb. I imported screenshots of difficult questions and used typography hierarchy to quide the learner through each step.